SOFTWARE ENGINEERING & SYSTEM ARCHITECTURE | 91

E-commerce Software Systems.

E-commerce operations depend on more than a webshop. Marketplaces, product data, pricing, external platforms, APIs and operational workflows all need to work together.

| 91 designs and develops software systems that connect these parts of the e-commerce operation and automate processes where it makes sense.

Software behind the operation.

As an e-commerce business develops, the software behind it usually develops too.

New sales channels are added. Product ranges grow. Marketplaces introduce their own data and rules. More platforms need to exchange information and processes that once worked manually become difficult to manage at larger volumes.

The challenge is not simply connecting more tools. It is making sure data and processes can move reliably through the operation. We design software around that wider system.


What we build for E-com

E-commerce platforms

We design and develop software for businesses where e-commerce functionality is part of the product or operation.

Marketplace systems

We build software that connects with marketplaces and uses marketplace data to support operational workflows.

Integrations

We connect marketplaces, e-commerce platforms, APIs and external services to ensure reliable data exchange and connected processes.

Data

We structure product, marketplace and operational data to ensure consistency across software systems and business processes.

Automation

We automate repetitive tasks and rule-based workflows to reduce manual work and improve operational efficiency.

Pricing intelligence

We develop systems that use marketplace and commercial data to support automated pricing and operational decision-making.

Growdt.

Growdt is an e-commerce software platform developed by | 91 for sellers operating on bol.com.

The platform connects directly with the official bol.com API and continuously processes product, competitor and Buy Box data across large product catalogues.

Its pricing engine uses actual marketplace outcomes to make automated pricing decisions within the strategy and price boundaries defined by the seller.

Winning the Buy Box is not necessarily the end of that process. Growdt can test whether a higher selling price remains competitive and use the resulting Buy Box outcome as input for its next pricing decision.

It is an example of marketplace integration, data processing, automation and decision logic operating together within one software system.

View Growdt case study

Existing e-commerce systems can evolve.

Not every e-commerce project starts with a new platform.

Businesses often already have software, integrations and operational processes that contain years of development and knowledge.

As the operation changes, those systems may need to connect with another marketplace, process more data, support new functionality or automate work that was previously handled manually.

We can work with the existing architecture to improve, integrate and extend it without unnecessarily replacing software that already works.

Intelligence in e-commerce.

Once the right data and systems are connected, more of the operation can be automated or supported by software.

That can be straightforward workflow automation. It can be decision logic based on current conditions. Historical and other relevant data points can be used to make predictions. AI can be introduced where it provides capabilities that conventional software cannot provide effectively.

The objective is the same: use the available data to make the software and the operation more effective.

Insights on e-commerce systems.

Building or evolving an e-commerce system?

| 91 designs, develops and integrates e-commerce software across platforms, marketplaces, data and operational workflows.

Whether the next step is a new platform, marketplace integration, automation, pricing system or further development of existing software, we start with how the operation actually works.